Black Hat and White Hat SEO

 

Black Hat and White Hat SEO
We’ve discussed the differences before, but here’s a refresher:
Black Hat  and White Hat SEO            

Black hat SEO is basically any unethical practice in SEO. One black hat technique is implementing hidden text. Hidden text is exactly what it sounds like: If a website’s background is white, hidden text that is stuffed with keywords in a color that is undetectable for people visiting the website.
Black Hat  and White Hat SEO            
The hidden text is invisible, but it can still be crawled. Adding content that isn’t relevant or helpful to your customers, especially if that content is riddled with unnecessary keywords, is black hat as well. Cloaking is a black hat technique that veils the content that real humans see with keyword-stuffed content that only the spiders can see and crawl.
Black Hat  and White Hat SEO            
This is considered a deceptive practice.
White Hat SEO is the ideal way to optimize your site for visitors. White hat techniques are organic, and its advocates believe that quality content, relevant linking, keyword analysis, and following search engines guidelines generate steady, meaningful results.

Black Hat  and White Hat SEO            
Unless you have loads of extra time to devote to learning SEO, an SEO firm, like our team here at Master Google, is probably the best bet to comprehensively market your business.
Black Hat  and White Hat SEO            
The SEO game is always changing, and it’s a full time job to keep up with the latest trends. An army of search engine experts can spend more time and expertise optimizing your website for search engines than most entrepreneurs can allow.
Contact Master Google to see how our SEO experts can help your business grow.
Black Hat  and White Hat SEO